R&D NIKE SNEAKERS
PERSONAL PROJECT






ABOUT THE PROJECT
This is a project I started developing on my own when the 3D models of the sneakers were provided on the Discord server of the Cinema 4D Hero 2.0 - Career Mode course!

I like motion design videos for products and I believe there is still much to explore in how to tell engaging stories for this advertising segment.

My goal was to place the sneakers in unorthodox scenarios, that contained elements that referred to the type of terrain recommended for them.

I'm very happy with the result so far and plan to continue with some more experiments!


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